ABOUT

About Winpac Trade Ltd

Winpac Trade Ltd. is Israel's foremost company for the import, trade & sales of food, non-food, and disposable products.

The company was founded in 2007 by Israel Aviav & Shmuel Aizental. In 2018, 50% of Winpac was acquired by Sano-Bruno Enterprises and Professor Isaac Swary (Chairman of the Board of Directors of Allied Group), in order to expand Winpac's global business operations.

The main category groups supplied by Winpac are disposables, stock items, cleaning products, medical consumables, toiletries, home care, personal care, food, and general consumer goods.

Winpac's purchasing strength translates into nearly 5,000 40HQ containers imported annually.

The leading companies in every sector (supermarket & general retail, B2B, & wholesale) distribute products supplied by Winpac, encompassing almost 2,000 sales locations. Turnkey solutions from product development, packaging & design, import & sales are provided for prominent national brands as well as for private label brands.

Millions of Shekels are invested yearly to develop innovative products for Winpac’s customers and to adapt suppliers’ machinery for exclusive use to manufacture these products.

expansion and growth

In the last few years, Winpac has extended its activities and exports directly from the factories to customers in the USA & Europe.

Winpac has strategic exclusive agreements with factories in China, Turkey, Europe, and other countries. The headquarter is situated in Petach Tikvah, Israel, having satellite purchasing and R&D offices in Shanghai, China & Istanbul, Turkey.

Winpac's corporate values are professionalism, loyalty, motivation & business transparency. These values are achieved by means of long-term relationships & partnerships with its employees, suppliers & clients.

Winpac is accredited to IS09001,& by the Israel Ministry of Health and conforms to all obligatory regulatory requirements.